The Journal

'HERA Women' is our journal series dedicated to celebrating women who are living life in their HERA jeans. Created to uplift, inspire and celebrate the lives and achievements of all women in their wonderful variety. This month we’re getting to...
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We recently put together a video with outfit ideas for living a week in your HERA Denim jeans, featuring the super high waisted Freya style. We hoped this video would simply give you some fun outfit inspiration, but there are...
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“The fact that, out of the thousands of paintings in the world, a person might select something of mine to hang in their home still blows my mind!” 'HERA Women' is our journal series dedicated to celebrating women who are...
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It's difficult to find a garment as widely embraced, worn and loved around the world as jeans. You will find some version of jeans in almost everyone's wardrobe. Age, gender, style or demographic don't seem to be a barrier into...
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We’ve mentioned a few times that Japanese denim is considered the best in the world. This is why we’re using it to make our jeans. We discovered this world of Japanese denim while holidaying there several years ago. We found...
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